Become an Alder Franchise Partner

Alder has been transforming houses into cherished homes since 1986, blending tradition with innovation to deliver exceptional furniture. With over 37 franchise stores and 400+ dealers & distributors across India, Alder has established a robust presence in the furniture industry. Our commitment to 'Quality Prime' ensures each piece is crafted with precision and care, reflecting our dedication to comfort, style, and functionality.

Extensive Network

Over 37 franchise stores nationwide.

Wide Distribution

More than 400 dealers and distributors.

Decades of Excellence

Trusted since 1986.

Quality Commitment

Adherence to the highest standards.

Innovative Designs

Regular updates following market trends.

Customer-Centric

Focus on client feedback and satisfaction.

Advanced Manufacturing

State-of-the-art facilities in India.

DIY Options

Empowering customers with self-assembly.

Professional Assembly

Free fitting services at your location.

Comprehensive Warranty

Minimum two-year parts replacement.

Safety First

Designs with built-in safety features.

Sustainable Practices

Environmentally responsible methods.

Kolkata Dealers Meet 2024: A Showcase of Innovation and Collaboration

Alder hosted its Kolkata Dealers Meet 2024, where innovation met vision. The meet showcased new furniture collections, and inspiring discussions on the future growth plans of Alder's franchises.

Return on Investment

Your Investment, Our Commitment Embarking on an Alder franchise offers promising returns with a structured support system designed to maximise profitability and streamline operations. Our model is crafted to ensure quick payback and sustained growth, making Alder an ideal partner in your entrepreneurial journey.

Return on Investment

Your Investment, Our Commitment Embarking on an Alder franchise offers promising returns with a structured support system designed to maximise profitability and streamline operations. Our model is crafted to ensure quick payback and sustained growth, making Alder an ideal partner in your entrepreneurial journey.

ROI Highlights

  • Competitive Start-Up Costs: Accessible investment thresholds.
  • Rapid Payback: Quick return on investment.
  • High-Profit Margins: Attractive profitability potential.
  • Comprehensive Support: From setup to operations.
  • Marketing Assistance: Expertise in driving customer traffic.
  • Continuous Training: Ensuring skills and knowledge are up-to-date.

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    Honoring Excellence at Almaty, Kazakhstan: Alder's Franchise, Dealers & Distributors Awards Night 2024

    A night to remember! Alder celebrated the achievements of our exceptional Franchise, Dealers, and Distributors, who have been the backbone of our growth and success. This year, we brought the festivities to the vibrant city of Almaty, Kazakhstan, to recognise their dedication and excellence. From all corners, our partners have driven Alder’s mission forward, embodying commitment and quality. Cheers to each member of the Alder family—here’s to even brighter horizons together!

    Why Open a Furniture Franchise?

    Furnishing Futures with Alder The furniture industry in India is booming, and a franchise with Alder places you at the forefront of this growth. Leveraging our reputation and operational excellence, you can establish a lucrative business grounded in a proven model of success.

    stock-market

    Growing Market

    Tap into a burgeoning industry.

    recognition

    Brand Recognition

    Leverage our established brand.

    value-proposal

    Operational Excellence

    Benefit from our refined processes.

    planning

    Strategic Support

    Gain comprehensive business support.

    product-market-fit

    Innovative Products

    Offer cutting-edge furniture solutions.

    customer-loyalty

    Customer Loyalty

    Enjoy a broad and loyal customer base.

    The Indian Furniture Market: A Landscape of Opportunity

    India's Furniture Market Insights

    Rapid Growth

    The Indian furniture market is expected to grow significantly, with projections showing a continual increase in consumer demand.

    Market Expansion

    Urbanisation and increased income levels are driving the expansion of the furniture market in metropolitan and suburban areas.

    How It Works: Your Path to Partnership

    Joining Alder is Simple and Rewarding. Starting your journey as an Alder franchise partner is streamlined and supportive. We guide you through every step, ensuring a smooth transition from signing up to launching your store.

    1

    Initial Consultation

    Discuss your business aspirations with our team.

    2

    Site Selection

    Assistance in choosing the perfect location.

    3

    Store Setup

    Guidance on layout and design.

    4

    Grand Opening

    Launch your store with full support.

    Why Choose Alder?

    Partnering with a Leader in Furniture Choosing Alder means joining a network dedicated to quality, innovation, and customer satisfaction. Our franchise model is designed to provide sustainable growth and substantial returns.

    Why Alder is the Right Choice:

    Proven Business Model

    A framework for success.

    Quality Products

    A commitment to excellence.

    Customer Satisfaction

    High levels of client loyalty.

    Ongoing Support

    Continuous assistance from our team.

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